"The right balance between online presence, offline awareness and brand building will be key"

Interview with Michel Koch, Head of International Multi-channel Trading at Marks & Spencer, & president of the  jury the Cross-Border Award at the Global E-Commerce Summit in Barcelona.

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“Ecommerce Europe” Association launches website
Friday 20 April 2012

Seven weeks after its official inauguration in Paris, the new online retail association, now baptised Ecommerce Europe, has launched its own website. The association, which represents companies selling products and / or services to consumers in Europe, was founded by the national e-commerce associations of Belgium, Denmark, France, The Netherlands, Italy, Norway and Sweden.

Its mission is to advance the interests and influence of e-commerce in Europe, “through advocacy, communication and networking”. The website provides information about the association’s goals and activities, as well as news and events.

Ecommerce Europe will hold its first Annual General Meeting (AGM) on June 4, 2012, before the opening of the Global E-Commerce Summit in Barcelona. At the AGM on this date the first Board of Directors and Excutive Committee of Ecommerce Europe will be officially appointed.
 

Ecommerce Europe (EU) and Shop.org (USA) are global partners of the annual Global E-commerce Summit, June 4-6 in Barcelona.
 

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E-commercefacts.com organises Round Table Events accross Europe. We look back at our successful 2012/ 2013 editions in Amsterdam, Paris, London, Madrid, Copenhagen and Milan. As the first European network for cross-border e-commerce, e-commercefacts.com will bring together the top European retailers and cross-border e-commerce experts. E-commercefacts.com organises the Round Tables in co-operation with Ecommerce Europe and national branche organisations. The round tables take place in a dinner setting. They are an excellent way to gain knowledge and meet / network with industry peers.

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