E-commerce company eBay aims to address its perception problem with younger consumers by targeting millennials using mobile devices in an effort to position itself as a site for a broad spectrum of online shopping.
Millennials are more likely than baby boomers and Gen Xers to like the idea of drone delivery services. Interestingly—and at the same time not necessarily surprisingly—most boomers dislike the concept.
Published by: eMarketer
The Cassandra Report, an ongoing study of emerging trends, generational insights, and youth behaviors, has released its annual Cassandra Report: SHOP study this week—offering a handful of data-backed new insights into how teens and twentysomethings like to shop.
Published by: JCK Online
By Joe Holley, VP Business Development, Frank Mayer and Associates, Inc.
The ball has dropped, the confetti has fallen, and the New Year has officially been ushered in. With 2017 on the horizon, it’s time to look to the future. What does the future hold for retail? Let’s take a look at what a few of our colleagues have to say.