Marketing - Global E-commerceFacts
What did you do the last time you needed to find out what the whether forecast looked like for the next few days, or figure out where the closest Vietnamese restaurant was located? A new survey suggests as much as 96% of us would turn to our mobile phones for the answer.
Google has made a move to ensure it's not cut out of the growing mobile commerce trend by launching its own visual shopping ads.
Alibaba Group becomes the first online retailer member of the largest nonprofit global organization that fights counterfeit products and piracy.
Given the unprecedented success of Amazon’s first-ever Prime day last summer, there was never really any doubt that the e-commerce retail giant would decided to make Prime Day an annual event.
Upon conquering the on-line retail space, Amazon now has sights set on aggressively expanding its presence in physical world of retail with plans for a roll out of dozens of pop-up stores in malls across the United States.
In line with moves already taken by traditional retailers, Amazon gets set to start selling its own brands of snacks, diapers, and household goods.
Banking on the pull of star power and light entertainment to drive conspicuous consumption, Alibaba will again host an 11.11 countdown event leading up to the midnight start of its 2016 11.11 Global Shopping Festival.
China surpasses Japan for the first time to take the number two position for iOS revenue – up from third place back in January.
Hyundai and Amazon have partnered up to let customers order test drives of the Hyundai Elantra, right from Amazon’s website.
German automaker Daimler AG sued U.S. e-commerce powerhouse Amazon for infringing on its intellectual property rights by advertising, selling, and profiting on Mercedes-Benz wheel replicas.
Facebook makes it easier for businesses and consumers to communicate with each other via Messenger.
The seemingly ubiquitous social network’s goal of tracking ads all the way through to a customer’s purchase at point-of-sale got a boost this week with a mobile-oriented makeover of its Offers program.
Marketers spend more on Facebook video ads in Q1 of 2016, particularly on mobile and led by advertisers in the gaming sector.
Facebook launches solutions for businesses to drive people to their stores and measure the amount of store visits and in-store sales following their Facebook mobile ad campaigns.
Google finds a way to monetize visual content with the debut of a new feature that lets smartphone users purchase apparel and home decor products seen in search result images.
A Nissan dealer in Spain sells a new 2016 Nissan X-Trial (Nissan Rogue), exclusively through the use of Twitter— an apparent first for an automotive brand in Europe.
Nestlé strikes partnership with China's e-commerce giant Alibaba to boost its online sales and further penetrate the lucrative Chinese market.
Facebook announced a slew of new features that beef up its e-commerce capabilities at its developer conference on Tuesday.
As part of a promotion for the upcoming X-Men movie, Snapchat provides yet another option for consumers to buy their movie tickets.
Snapchat's Discover section just got a completely new design, making it even easier to find your favorite brands and channels to follow.
Shopping cart abandonment continues to be one of the biggest pain-points for the e-commerce industry.
Twitter finds a way to monetize its #Sticker by opening the feature out to advertisers.
Study reveals that digitalization, driven by millennials, will play an elevated role as U.S. consumers bring their online expectations into physical retail spaces.
At 35% of 2015 revenues, mobile now represents the largest segment of the U.S. US$59.6bn online advertising revenue.